July - October 2019
Branding, Marketing, UX Design
Techstars Impact Accelerator is a startup program in Austin, Texas that is exclusively dedicated to backing the entrepreneurs who are tackling our most pressing global challenges. For three months, I was a design associate for the program and worked alongside 10 early-stage startups, helping them with any branding, marketing, or other design work they needed. I was able to work on quite a few projects in various aspects of design during my time at Techstars. Below are a few of the finished pieces I created.
Drugviu is a population health platform that is expanding the data set in health and medication outcomes for non-white populations. The founders asked me to help them design marketing materials for the company, including an information card that they could leave at pharmacies and a folder design for their clinical packets.
R3 Score is a nuanced alternative to the traditional background check, providing businesses with a more accurate way to assess the potential riskiness of applicants with a criminal record and helping to remove barriers to economic opportunity for those individuals. I worked with R3 Score to design the cover sheet of their report that would be used by their clients, as well as their company manifesto.
AgHelp is a mobile web platform that addresses the acute agriculture labor shortage by connecting agricultural employers, farmworkers, and worker support agencies. The founders came to me asking to design a few postcard flyers for them to hand out at tradeshows and conventions. I designed the postcards in both English and Spanish, since their target audience is fluent in both languages.
Don't Get Mad Get Paid is a tech company that was created to help women collect their unpaid child support. The largest project that I worked on while at Techstars was designing the wireframes for a platform that the founder had developed. I created a wireframe for each of the possible pages and interactions that could appear on the platform, which totaled up to over 100 different screens. I then took those screens and created a clickable prototype in InVision to hand-off to the developer.